Rosa Mae's Apothecary

 

Brooklyn based and handmade, Rosa Maes Apothecary is a clay hair cleanser created in the kitchen of Crashonda Edwards’ apartment. After years of searching for the best universal hair cleanser she consistently failed. But, inspired by old wives beauty care tales told throughout her family, she set off to uncover the truths and go back to the source of all things pure: Mother Nature. After months of studying herbal medicine, and countless experiments, an Organic 6 ingredient clay hair cleanser was created.

Identity
Design Strategy
Business Collateral